Portfolio | Social Smiths — Real Estate Marketing & Film Studio, Mumbai

Social Smiths — Built to Be Seen. Content: shoots, reels, carousels. Influencers: creator partnerships. Strategy: campaigns that convert. Visualization: AI-powered property films. Growth: audience, not just reach. 50+ projects across Mumbai, Dubai, Goa, Gurugram and Lonavala.

Who we are

Social Smiths is a creator-led marketing and film studio built for real estate. For over four years we've handled the entire journey, market study, positioning, script, shoot, edit, creators, campaigns and launch. Not pieces of it. All of it.

Developers put years, capital and conviction into a project. Somewhere between the site and the screen, most of that gets lost. Our job is to do justice to what has actually been built, through a marketing strategy that thinks, and films that make the project impossible to ignore.

socialsmiths.in

MumbaiDubaiGurugramDelhi NCRGoaLonavala

If your project is under construction

Under construction doesn't mean unmarketable. It means we shoot progress, promise and proof instead of interiors.

*Click on the image to view the videos

1. With a presenter

2. With a creator

Your project, seen through someone the market already follows.

3. If the show flat is ready

One finished flat exists. We shoot it like the whole project is done.

4. If nothing is ready, let AI handle it

5. Silent walkthrough with music

No talking, no text. Just the space, the light and a track.

6. Nothing, just drone

No site access, no interiors, no crew. Just the tower and its context, from the air.

7. Let's make it viral

If your project is ready to move in

Possession stage is where most brands stop making content. It's actually where the strongest content is.

1. With a presenter

Guided, informative, conversion-focused.

2. Nothing, just drone

3. Drone mapping film

The full site plotted from the air, layout, towers, approach, surroundings.

Not a developer? You're a realtor.
Same standard.

1. Bandra West

2. Palm Jumeirah, Dubai

3. Lonavala

Villas & second homes

1. Cinematic villa film

Shekhawati villas

2. AI villa film

Villa abhi bana nahi hai?
Drawings se poori film ban jaati hai.

3. Short ad film

Built to run as a paid ad, not just a post.

Let luxury
sound loud

1. Dubai

2. Lonavala

3. Gurugram

Education content

The content that makes people follow a real estate page
Property content sells once. Education content makes people come back, and come back trusting you.

Masterclass

Own a brand IP

A post dies at midnight, but a recurring series, same format, same face, new episode, compounds into an IP the audience returns for and the brand benefits from.